Oct 06 2009
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Phone is an Important Actor in New MTV Series
A new MTV-produced show features a dead character’s Verizon phone as an important catalyst to each episode’s action: Every episode of the new series ‘Valemont’ opens with the apparently dead character’s Verizon phone displaying a text or video message from the apparently dead character. While the first two episodes will air on MTV, the remaining 23 episodes will be available online and via Verizon’s V-cast.
Reference:
MTV Casts Verizon in ‘Valemont’
Posted at AdWeek.com on September 28, 2009, by Brian Morrissey
